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ZOÉ RUTS
Creative, organized & analytical
PREVIOUS WORK EXPERIENCE
The Hague Library, Bomenbuurt
January - August 2025
LIBRARY OFFICER ASSISTANT
CUSTOMER SERVICE
Assisted patrons with checking materials in and out, renewing items, and managing accounts using the V-smart system. Issued new library cards and guided customers through account setup. Responded to general inquiries in person, by phone, and via email.
COLLECTION MAINTENANCE
Shelved library materials accurately and did regular shelf-reading to maintain proper order. Processed returned items efficiently and ensured timely reshelving. Sorted and organized biweekly deliveries and interlibrary loans from 17 partner libraries.
TECHNOLOGY & COMPUTER SUPPORT
Assisted customers with computers, printing, scanning, and other technology-related needs.
PROGRAM & EVENT SUPPORT
Supported library programs and events by assisting with setup, registration, and cleanup. Helped maintain an organized and welcoming environment for community activities.
PREVIOUS WORK EXPERIENCE
Seoul Share
January - May 2024
VOLUNTEER ONLINE MANAGER
SOCIAL MEDIA
Planned, created and managed content for the SeoulShare social media platforms (Instagram, TikTok & YouTube) according to the discussed social media strategies. This included short-form videos, posters, and photos.
DISCORD
Created an online community space for SeoulShare on Discord. I managed and moderated the server.
PREVIOUS WORK EXPERIENCE
Rarebyte
January 2023 - May 2023
MARKETING FREELANCER
STEAM
Revamped the We Are Screwed! Steam store page with new text, gifs, screenshots, tags, and a Discord button. Plus, writing and coordinating Steam announcement/update posts.
SOCIALS
Created content for the We Are Screwed! and Rarebyte social accounts including Twitter, TikTok, Instagram and YouTube.
PR & CREATOR MANAGEMENT
Managed the PR campaign for We Are Screwed! EA release including press kit, scouting and managing of creators and PR outreach emails.
MARKETING STRATEGIES
Drove the vision of the marketing strategies and adjusted the strategy based on the results from performance and sales analysis.
PREVIOUS WORK EXPERIENCE
Embassy of the Republic of Korea in The Netherlands
April 2022 - December 2022
DIGITAL PUBLIC DIPLOMACY SUPPORTER
CONTENT CREATION
Research, write and create informative and fun carrousel content about Korea for the Embassy's Instagram account. Topics include, but are not limited to national holidays, traditional Korean culture, language, Kpop, Kfood, Kbeauty and more.
EVENTS
Support events organized by the Embassy as well as creating stories and reels about the event for the Instagram account.
TRANSLATION
Translating already existing content created by the Korean Ministry of Tourism from English to Dutch.
PREVIOUS WORK EXPERIENCE
Iceberg Interactive
July 2021 - October 2022
JR PRODUCT MANAGER
Managed Iceberg Interactive's Youtube channel (including SEO, content planning, thumbnails and video editing; trailers excluded)
Youtube
Produced game streams by writing briefings, recording, and editing the footage.
Streams
Kept Iceberg Interactive's website up to date with the newest Iceberg game news and company information.
Iceberg Interactive Website
Playtested and documented feedback reports of Iceberg Interactive games and prospects.
Quality Assurance
Supported in the management and organisation of store pages, store page translations, store page data; including traffic, customer reviews and discussions on Steam and Itch.io.
Steam
Supported developers through the production team by having weekly or bi-weekly calls to brainstorm and to talk about the project's progress.
Dev Support
Supported the Head of Marketing with marketing strategy plans by gathering and researching information (competition, key words, influencers/streamers)
Marketing Strategies
Supported in the management and organisation of international digital and physical events.
Events
STREAMS & VIDEOS
This is a selection of videos and streams of Iceberg Interactive that were created by me. All of these videos were briefed, directed and edited by me. Besides that, I also created the thumbnails and took care of the SEO.
PRODUCING STREAMS
BRIEFING
Timely communicate with the developers about the plan to create a new stream video. The type of stream will be decided based on the launch/event. Usually Iceberg's streams are a Q&A with recorded gameplay played in the background. However, at Iceberg Interactive we also make videos such as let's plays, live streams, and challenges.
PRODUCTION
During production decisions will be made on the team's involvement. Usually I take the lead and manage the video stream project from conceptualization to the final product. Production consists out of a briefing, creating a b-roll, writing questions for the interview, and then the actual recorded interview with the developers.
POST PRODUCTION
This is all about the video and audio editing as well as the creation of a lay-over, thumbnails and other assets needed for social media. Besides that, if the stream goes online on Youtube I also take care of titles, captions, SEO and cards.
THUMBNAILS
Here are some examples of thumbnails I've created using the already provided game art and fonts. Disclaimer: I do not make any of the art assets, these are made by the developers themselves.
INTERNSHIPS
During my Game Development studies at the University of Amsterdam of Applied Sciences I completed two internships at Just Games and Vertigo Games.
JUST GAMES
Game Design Internship
Titles I worked on:
○ Eurovision Song Contest Board Game
○ The Conjuring Board Game (unreleased)
○ Jurassic World Board Game
○ Candy Crush Board Game
○ Flikken Board Game
○ All You Need Is Love Board Game
BOARD GAMES
During my internship I designed & created two boardgames myself based on the licenses of The Conjuring and Eurovision. The Eurovision board game has been released.
GAME DESIGN
I worked on many different projects. For all of these projects I created prototypes, held playtests & iterated designs based on the results. Some board game titles are: Candy Crush, Jurassic World, Eurovision, Pablo Escobar.
TEAM WORK
Designing and releasing a board game includes different teams with whom I've worked closely with to consider the game design and art.
CUSTOMER SUPPORT
While working at Just Games, I took care of customer support through phone and email.
VERTIGO GAMES
Game Design Internship
Titles I worked on:
○ World of Diving
○ Adam's Venture
○ Perils of Men
○ Arizona Sunshine
GAME DESIGN
Apart from creating new game design documents, I also redesigned existing content and drove the vision and implementation of game systems in collaboration with the programmers.
COMMUNITY MODERATOR
The game 'World of Diving' had its own website and community. It was my responsibility to moderate the forum and interact with players on the website as well as in-game.
PARTNERSHIPS
For the remastered Adam's Venture edition, I partnered with scenario writers and voice actors to ensure a cohesive and coherent story experience.
PLAYTESTING
During my internship I playtested all games and wrote feedback and bug reports.
